Category: Featured

Sally Hogshead on How You Can Unlock Your Natural Ability to Fascinate

By Jerod Morris

The Lede Podcast logo

You have a natural ability to fascinate others that you may or may not be taking full advantage of.

And getting in touch with this “fascination advantage” can pay big dividends, both in business and in your personal relationships.

Sally Hogshead is a copywriter-turned-Catalyst who teaches you how to tap into your natural ability to fascinate by giving you a better understanding of how the world sees you at your best.

Those of you who are going to Authority Rainmaker this May will get to experience Sally’s passion, energy, and innovative ideas live and in person. She is one of …read more      

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How I Generated 518,399 Visitors and 16,394 Leads from 77 Webinars

By Neil Patel

webinars

At KISSmetrics, we’ve held 77 webinars to date, with great results so far. You can safely assume that we would have stopped holding webinars long ago if the results had been less than desirable since we are a company that measures everything.

So, what have the webinars yielded? The 77 webinars have brought us an additional 518,399 visitors, of which 155,386 have registered to attend a webinar. However, only 74,4381 of those who registered ended up attending, and 16,394 turned into leads.

Assuming that you can close at least 1 out of 20 leads (a low closing ratio) and that each …read more      

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The New Authenticity and Authority: What it Looks Like, How to Use It

By Sonia Simone

Image of Jon Stewart

Jon Stewart’s retirement from The Daily Show this week, accompanied by many tears and some cheers, is getting a lot of coverage around the web.

First, because the show is insanely popular.

But more than that, because the show demonstrates a real shift in what authority and authenticity look like in the 21st century.

In 2007, Stewart came in fourth in a poll by the Pew Research Center for the People and the Press as an admired journalist. (He tied, interestingly enough, with Brian Williams.)

The Daily Show is a very different creature from the …read more      

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How to Get the Most Value out of Your LinkedIn Posts

By Neil Patel

How to Get the Most Value Out of Your LinkedIn Posts

Whether you are trying to appeal to other businesses or position yourself for finding a high-paying job, LinkedIn is a social network you can’t ignore. Posting on this social network, which has over 250 million active members, is a great way to grow your brand and generate income.

If you are still not convinced that LinkedIn is a channel worth leveraging, take a look at the infographic below. I created it to explain why you should be leveraging LinkedIn and how to get the most value out of your LinkedIn posts.

Click on the image below to see a larger view:

Click …read more      

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The Excitement of a Rock Concert. The Education of a Graduate Course.

By Brian Clark

Check out the entire Authority Rainmaker experience here, and take advantage of Early Bird registration. We’ll see you in sunny Denver in May!

(If you like this video by The Draw Shop, you’re going to love meeting them at the live event — they’ll be creating Genius Maps of our sessions and providing avatar-ready caricatures for attendees! Secure your spot today.)

About the author

Brian Clark

Brian Clark is founder and CEO of Copyblogger, host of Rainmaker.FM, and evangelist for the Rainmaker Platform. Get more from Brian on …read more      

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