Category: Featured

7 Reasons Why Your Blog Is Failing (and How to Fix It)

By Neil Patel

blog

Do you know why most blogs fail? No, it’s not because of lack of traffic. Even the ones that get a lot of traffic tend to fail.

Why?

There are 7 strategies every blog needs to follow to be successful. Granted, if your goal is to create a media property like Huffington Post and shove tons of ads in it, then you don’t really need to worry about these 7 strategies. You just need to focus on producing viral content like BuzzFeed does.

But if you want to convert visitors into customers, you need to make sure you are leveraging all of …read more    

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How Often Should You Change an Advertising Message? (Way Less Than You Think)

By Demian Farnworth

In 1996, Richard W. Lewis, New York City ad man and executive at TWBA, wrote in his best-selling book The Absolut Book:

The Absolut …read more    

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How to Increase Your YouTube Engagement by 374%

By Neil Patel

When you think of social sites, what comes to mind? Facebook, Twitter, and Google Plus, right? But what about YouTube?

According to Alexa, it is the third most popular site in the world, and it is the second most popular search engine after Google. So, why not use it to generate more traffic and sales?

By doing a few simple things, you can leverage it to your advantage. For example, embedding YouTube videos within your emails can increase your conversion rate by 51%. If you want the most engagement, try to keep your videos under four minutes.

In order to teach you how …read more    

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Why You Should Curate Content (And How to Do It Right)

By Jerod Morris

Why are we doing a four-part podcast series about content curation?

Because it’s a concept that is easy to understand, but not always easy to execute. It requires commitment, strategic thinking, and that most precious …read more    

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3 Signs Your Content is Too Sexy to Be Taken Seriously

By Amy Harrison

When you’re deciding what content to create for your business, the lure of sexy is tempting.

A new “Top 10″ post goes viral. Or maybe a controversial blog post gets featured on a top …read more    

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