By Sean Jackson
Ugh.
Do you feel like that on Mondays?
You wake up, take the kids to school, and off to the office you drive.
After downing several cups of coffee, you muster the inner strength you need every day to make a living.
You start with the emails to …read more
By Neil Patel
Domain Authority (DA) is a website metric developed by Moz. It is one of the most important numbers known to SEOs. The greater your DA, the more likely you are to have strong traffic and high rank.
Is domain authority something that you can change, or is it unalterable and immoveable? I am convinced there are practical things you can do to improve this important number.
But before we go over how you can improve your DA, there are a few things you need to know: Read More …read more
By Yael Grauer
The first lesson you learn in sales is how to qualify a lead.
After all, speaking with someone who’s not legitimately interested in your product or service is a waste of your time — and theirs.
But there’s something that’s even more important than making sure your …read more
By Neil Patel
When I was running an SEO agency, I realized that companies had one big issue with SEO. They couldn’t figure out if they were losing or making money from their SEO campaigns. For this reason, most companies spend their marketing dollars on paid search because it allows them to track their return on investment (ROI) easily.
But just like with paid search, you can actually calculate the return on your SEO efforts. It’s not that tricky either. To show you how to do it, I’ve created an infographic that will walk you through the calculations you need to perform.
Don’t worry, it’s …read more
By Jerod Morris
You want to be a broke-ass blogger, don’t you?
No!
Good gracious, of course you don’t. (At least I hope not.)
But if the first metric you look at is page views, not sales — i.e. clicks, not customers — then you’re well on your way to broke-ass bloggerdom.
What’s sad is that a lot of of online business owners do pay more attention to vanity stats than fundamental business metrics. …read more