Category: Featured

6 Nonverbal Hacks for Your Website So it Captures Attention and Converts

By Vanessa Van Edwards

You have 0.05 seconds to make a good first impression online.

That’s only 50 milliseconds to hook someone — according to researchers at Carleton University.

Most important, this happens …read more    

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How to Avoid Getting Slaughtered by Penguin 3.0

By Neil Patel

penguin 3

According to Google, Penguin 2.0 only affected 2.3% of English-US queries. That sounds like a low number, but in the scheme of algorithm rollouts, it was the third largest to date. It wasn’t just queries that received a jolt. The unleashing of Penguin 2.0 impacted web traffic of thousands of sites. Webmasters reported reductions in traffic of up to 90%, which basically crippled businesses and halted online revenues.

Today, we may be on the verge of another major algorithm upset: Penguin 3.0.

But don’t worry, I’m here to share some news about what’s going on with Penguin and to show you how …read more    

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How to Attract, Nurture, and Grow the Business-Building Audience You Want

By Sonia Simone

I got a great question last week after my presentation at our live Authority Intensive event in Denver.

What do I do if I feel like I’ve outgrown my audience?

I think a lot of business …read more    

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5 Reliable Ways to Use Content as a Referral Tool

By John Jantsch

I’m guessing you do great work.

You add value everywhere you can, and people want to refer you on their own.

Clients who get what they expected and have a great experience in the process want to tell their …read more    

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How to Get Search Traffic from Google’s Knowledge Graph

By Neil Patel

traffic

When Google rolled out the Knowledge Graph on May 16, 2012, it caused quite a stir in the search community. According to the reports at the time, Google took a step into artificial intelligence and got a thousand times smarter.

Even though the Knowledge Graph has been out for two years, there are still very few SEOs who really grasp the significance of Knowledge Graph Optimization (KGO).

The very fact that Google is ‘smarter’ means that you need to be smarter too. I don’t mean ‘smarter’ in order to game the system, but ‘smarter’ in order to better understand how …read more    

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