Category: Featured

What to Do When You’re Sick of Your Blog

By James Chartrand

Let’s talk about your blog.

You might just have mentally winced — blogs can be a painful topic.

You know you should have one, because everyone tells you so. You know you should write blog posts on a fairly consistent basis. And you know you …read more    

Read More

Why the New Rainmaker is a New Media Producer

By Brian Clark

Back in the day, the Big Dream of any creator involved striking a deal with a name like Random House, Warner Brothers, or Atlantic Records.

Signing a deal with one of those immortal entities was considered the gold ring, the opening of the only door to …read more    

Read More

How to Steal Your Competitor’s Facebook Fans

By Neil Patel

steal facebook fans

Facebook isn’t just one of the most popular sites on the web. It’s also a great place to gain new customers. But when you are starting from scratch, it can be difficult to grow your Facebook audience.

So, the question is: where do you start? The easiest way to start is by stealing your competitor’s fans. If they are interested in your competitor’s products or services, why won’t they be interested in yours as well?

Here’s how you can steal your competitor’s Facebook fans:

Find out who engages on your competitor’s Fan Page

Just because your competition may have thousands of fans doesn’t mean …read more    

Read More

Does Your Copy Pass the “Forehead Slap” Test?

By Brian Clark

One of the most repeated rules of writing compelling copy is to stress benefits, not features.

In other words, identify the underlying benefit that each feature of a product or service provides to the prospect, because that’s what will prompt the purchase.

This is one rule that always applies, except …read more    

Read More

Do You Want Your Website To Tell a Better Story?

By Jerod Morris

Paralyzed.

That’s how you feel some of the time, maybe a lot of time, when you sit down to deliver your message to your audience.

How do I know? Because it’s how I feel some of the time (okay, a …read more    

Read More