Entrepreneurs tend to talk about the glory moments. You know? about raising millions of dollars from investors or selling their companies.
Sadly, there isn?t much you can learn from those glory stories, which is why I rarely discuss them. Instead, I focus on sharing my mistakes because if you can av…

Last week, TechCrunch broke the news that Whitney Wolfe and a group of other former Tinder employees are launching a new Tinder competitor called Bumble. This week, the app went live in the App Store, giving us our first real look at how the product works.
Spoiler Alert: It?s almost identical to…

Video can be key to conversions and sales, a recent study confirms. For email marketers, using video should be a no-brainer, but the email-video combo still feels like a rare pairing. Only 25% of marketers surveyed last year reported that they used video in their marketing, and a quick look at my ow…

Last Wednesday, Quantcast hosted the third in our series of Supernova Big Data Summits, this time in New York City. Supernova, the first in San Francisco and followed in London this past month, is a highly curated, invitation-only event for the world?s top marketing and media executives.
Bringing to…

More than 90% will depend on the inbox to deliver the results this December, while only 40% will use mobile.
Santa may still be the hardest-working mover of merchandise this holiday season, but email will be a close number two. A survey of 379 global marketers who plan to run holiday-specific campai…