Tweetchats are pretty much the best thing ever: the way of both utilizing a fairly recent form of social media, while incorporating an all-but-dead concept of communication (the chatroom), it gives us the best of old and new, then and now.
A Twitter chat is a logical extension of your hashtag marke…

If brands are going to talk the green talk, they need to be prepared to walk the green walk. This and other Earth Day-related musings.
What’s in our mailbox this month: Food delivery mailers. Which one’s the tastiest?…

Marketing automation tools can be extremely effective, particularly for marketers who have to engage and convert hundreds of thousands of customers per month. However, used improperly, these platforms can have the opposite effect and create a user experience that’s simply evil.
According to Sirius D…

I joined Google the day after my Stanford graduation in June of 2011, and two days later got to take a peek at the product I would be working on for the next three months. There had been rumors in the press for a while that Google was building some sort of secret social network, but these stories we…

Frrole, a big data startup that specializes in Twitter-based analytics, has raised $245K in Angel funding from investors including Sharad Sharma (former head of Yahoo! R&D centre in india), Google?s India MD Rajan Anandan and Eka Software founder Manav Garg.
Based in Bangalore, the startup raised t…