Few rules apply to social media marketing for very long, but these tactics aren’t likely to fade out anytime soon.
Technology speeds onward, but e-commerce sites lag behind. Load times on mobile sites increased almost a full second over the holidays.
Direct Marketing News announces its 2015 Marketin…

If you want to build your blog audience, you?re going to have to get smarter with your content.
One of the biggest challenges bloggers and content marketers face is writing content that?s optimized for search engines, and that will also appeal to people.
According to Copyblogger, SEO is the most mis…

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The Social Shake-Up is a yearly two-day conference in Atlanta, GA hosted by Social Media Today. The conference brings our audience stories from the front lines of innovative businesses and creative organizations, presented by the best thinkers and top brands in social. Attendees gain a clear sense o…

It?s the quandary of everyone who sends marketing emails: How do you get people to actually open your emails? There?s a lot that goes into creating a clickable, compelling email, but consider the first thing people see: the subject lines. To make them even more enticing, stop thinking of them as tit…