February 03, 2015
Finalists of the Email Marketing Innovation award shared their words of advice at the 2015 Marketing&Tech Innovation Summit.
To be at the top of the inbox, email marketers have to be at the top of their game. And the three finalists of the Direct Marketing News 2015 Mar…

Social data has gone beyond B2C to influence B2B sellers and buyers, according to the following Leadspace infographic.
Some 84% of B2B executives use social media as a source for making purchase decisions.
Moreover, 92% of B2B buyers use social media to engage with sales industry thought leaders.
A …

This post was co-written by:

I don?t pretend to get the whole streaming of people playing video games thing ? I?d rather watch a tour of Twitch?s HQ than watch Twitch itself ? but apparently it?s something the kids are increasingly down with. That probably explains why Amazon paid nearly $1 billion to acquire the largest vid…

List Building Case Study: How to Get 492% More Email Subscribers
What if I told you that you could build your email list from a blog post, using a technique that outperforms other methods by 500% or more?
You?d think you?re already using it, right? I mean, if it?s that effective, everyone would alre…