Why Are You Still Skeptical Pinterest Can Work For You?

By Beth Hayden

Pinterest may bug you.

What with all the images of Italian sunsets and glamour pics of Ryan Gosling.

But so what?

Pinterest, with its 70 million users, is driving an avalanche of referral traffic to websites and blogs.

Right now, …read more    

Read More

7 Ways to Increase Your Rankings without Leveraging Content Marketing

By Neil Patel

seo

Hands down, my favorite approach to boosting search traffic is to leverage content marketing. Why? Because the data shows that it works!

I know, however, that not every business can leverage it. Whether it’s because you can’t write high quality content or you don’t have a blog set up or your legal team won’t approve the content, you might be one of those businesses that is not able to implement this strategy. In truth, it’s just not possible for everyone to leverage this particular marketing tactic.

So, if that’s your case, don’t worry. Content marketing isn’t the only tactic you can …read more    

Read More

13 Damn Good Ideas from 13 Dead Copywriters

By Demian Farnworth

Advertising is an ancient art.

In the Babylonian sea ports, merchants hired barkers to announce the arrival of wine, spices, and fabrics.

Citizens in Greece hung “Lost” posters in hopes of being reunited with children, jewelry, or slaves.

And elaborately painted signs (billboards) sprung up throughout Pompeii to announce plays, carnivals, and races.

Surprised?

You …read more    

Read More

How to Write Killer Bullet Points

By Jerod Morris

Keep your readers running down your page like water on a slide.”

Wouldn’t you like your copy to have that effect?

Of course. Who wouldn’t?

And while writing great sentences and using persuasive words are essential elements for making it happen, don’t overlook the importance of bullet points.

Because well-crafted bullet points make your copy more readable.

And they …read more    

Read More

How to Create a Loyal Blog Audience

By Neil Patel

The one thing I’ve learned about blogging over the years is that more traffic doesn’t necessarily equate more revenue. Unless you have a loyal blog audience, it’s rare that you will be able to generate a lot of income because it is hard to convert cold traffic into customers.

So, how do you create a loyal blog audience? Well, it comes down to a few variables. For example, responding to comments will help you build a connection with your readers, who will be more likely to come back more often.

Other elements, such as story telling and having opinions, help as well. …read more    

Read More