In its

By Neil Patel

“Content audit” sounds a bit intimidating like something that involves ghastly amounts of time, endless spreadsheets, and dozens of unpaid interns. The word “audit” is so tied up with other unpleasant life experiences that I totally understand if it doesn’t inspire you. But hang on for a second because a “content audit” might be what your site needs to get to the next level.

So, what is a content audit? A content audit is a careful look at your website’s existing content in order to make sure that it’s doing what you want it to do — driving the right kind …read more    

First, understand that as an employee of AOL, I?m embarrassed but far more amused by our ?digital prophet,? David Shing AKA Shingy AKA Miley Scissorhands. His efforts to make AOL look cool have, at best, made us look like absolute idiots. Remember, we?re not all him, but sadly he represents us.
Her…

By Sean D’Souza