Elusive Direct Connection, Digital Marketing Software, Valuable Exposure, And Social Sphere

Nearly a billion photos and tweets stream through the social sphere every day on Facebook, Twitter and Instagram alone. For years brands have been capturing valuable exposure in this sea of social content, but never quite nailed down that elusive direct connection to sales.
Offerpop, the digital mar…

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New Software-defined World, Great Customer Experiences, Difficult Carrier Negotiations, And Business Communications

We’ll be visiting six cities this summer to help developers and companies engineer great customer experiences in this new software-defined world, and to explore how these changes will streamline business communications, eliminating the need for difficult carrier negotiations, purchasing off-the-shel…

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Social Media, Social Media Realm, Possibly Surprising Statistics, And Social Media Posts

Never underestimate of the power of a woman, especially when combined with social media. From the number of active users on a social network to the frequency of their interaction with other users and brands, women are a powerful

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Easy Design Tricks That Will Lift Your Web Sales

By Demian Farnworth

Advice about web design, as a rule, either concerns itself with established conventions like “design for humans” or arcane tips such as creating responsive images with the “srcset” attribute.

Tricks of conversion, however, don’t typically appear in the ordinary design presentation …

You …read more    

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How to Use Tumblr for Marketing

By Neil Patel

You may have not used Tumblr before, but I bet you know that Yahoo bought it for over a billion dollars.

Do you know why Yahoo valued Tumblr at such a high price point? It’s because Tumblr attracts tons of eyeballs.

With over 300 million unique visitors a month going to Tumblr, you have no choice but to leverage the platform. Not only is its traffic growing at a rate of 74% a year, but over 65% of its users have a college degree and have discretionary income.

So, how do you leverage Tumblr for your business? To help answer that, I’ve …read more    

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