May 28, 2014
Innovative advertising? The fast-food chain is lovin’ it.
Creative Bravery Helps McDonald’s Achieve Golden Results
Seventy million?that’s the number of customers fast-food chain McDonald’s serve…

You work hard creating, curating, collecting, and sharing content to market your business.
But, are you missing critical elements when it comes to your content marketing strategy?
In other words, is your content optimized to turn viewers into buyers?
If not, you?ll get tons of people to read, sha…

In my prior articles about headshot fails on LinkedIn, I skewered 58 kinds of mistakes LinkedIn users have made with their profile photos. Today, I’d like to zero in on another area within LinkedIn that is ripe for exploration (and ultimately, exhortation to improve): the Professional Headline.
T…

By Neil Patel

The higher the number of relevant sites linking to you, the higher your rankings will be, right? What happens if a non-relevant site keeps linking to you? Or worse, you get a backlink from an adult or gambling site?

These irrelevant links can be hurting your rankings. For this reason, Google released the Disavow Tool as a way for you to tell Google to not count specific backlinks.

The Disavow Tool allows you to ask Google to remove certain URLs or domains as a ranking factor in the indexing of your site. You do this by creating a .txt file with a …read more    

Today’s trendsetters are also today’s digital leaders. In this series, which profiles some of the industry’s most visionary digital executives, watch and read about how agency and brand leaders are pushing the boundaries in digital marketing. You?ll learn about what makes them successful, the tools …