By Neil Patel

With all the social media sites available today, which ones should you leverage? In an ideal world, you would use them all. As a small business, however, you don’t have enough time and money to do so.

With your limited resources, which social media platform would you pick?

If you think Facebook and YouTube are your best bets because they are most popular, think again. Just because a site is popular doesn’t mean it is a good fit for you business.

To help you decide which social media platform is best suited for your business, I’ve created an infographic that explains what social …read more    

The Internet has had a huge impact on sports?from football to fencing. Nearly everything about any sport can be found online. Tweets, videos, blog posts, news articles, status updates, predictions, photos, schedules, results, and web pages, in fact, are overwhelming even the most tech savvy of sport…

Email turned 32 over Labor Day weekend, and what a long way it’s come.
On August 30, 1982, Shiva Ayyadurai changed global communication forever by introducing email. Today, email remains one of the most effective and widely used marketing channels the world over, and it continues…

Hounded by haters and trolls? Do you get called out for your views whenever you share them by the usual suspects? If you only talk to people who agree with you, you probably do not get naysayers in your notifications. But if you are trying to change people?s minds about an issue, you need to expose …

As Facebook’s concept of the “social graph” continues to evolve, it presents new opportunities for content marketing on Facebook.
For example, content marketers may now use the website link campaigns to link the power of the social graph with driving engagement to branded content.
Moreover, ins…