Conversion optimization?it?s easy if you know what you?re doing, more challenging if the area is new to you.
We publish a lot of content on Crazy Egg for people who are in the know, but today we?re going back to basics with a beginner?s guide to conversions for those who want to know what it?s all a…

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Have you noticed that I do a great job at connecting with you? So much so that it feels like you actually know me?
It didn?t happen by accident. When I started Quick Sprout, my goal was to build such a strong bond with you that you would listen to the recommendations I gave you. On the flip side, wh…

Self-driving cars were just the start. What’s the future of big data-driven technology and design? In a thrilling science talk, Kenneth Cukier looks at what’s next for machine learning ? and human knowledge.
Kenneth Cukier is the Data Editor of The Economist. From 2007 to 2012 he was the Tokyo co…

“What is this page about?”
As marketers, helping search engines answer that basic question is one of our most important tasks. Search engines can’t read pages like humans can, so we incorporate structure and clues as to what our content means. This helps provide the relevance element of sea…