Sometimes my dad will lament how complicated things have become: “It used to be that you could just go down the local police station, tell them you wanted a driver’s license and that was that.” While it?s doubtful things were ever that simple, it?s this sort of comparison that comes to mind when con…
Hardware accelerator HAXLR8R announced yesterday that it plans to offer companies in its next batch and beyond further options when considering
User experience (UX)?it?s all about how easy it is for people to use your website to find what they want. Or, as Jakob Neilsen and Don Norman put it, the term?
Get it wrong and people will simply move on to somewhere that gets it right, so fixing UX has a direct impact on web conversions.
UX covers …
By Jerod Morris
Articulating the goal of content marketing, a wise man once wrote:
You lift prospects out of their ordinary worlds and invite them to consider a journey that ultimately leads to a transaction.
Easy to say. Not so easy to do.
We know that to lift …read more
MarketingProfs B2B Marketing Forum 2014 Photo Walk (with images, tweets)