By Neil Patel
Just because you pop up a corporate blog and generate traffic doesn’t mean you will actually generate any sales.
I learned this the hard way with KISSmetrics. When we first started our blog, we were quickly able to get it to over 100,000 visitors a month, but we weren’t generating any extra sales from that traffic. In fact, we weren’t generating any sales at all.
Because of blogging costs, I had no choice but to figure out how to make it a profitable channel. I did the same for a handful of other corporate blogs and learned a few tricks …read more