Digital Marketers, Digital Marketers Marketing, Informed Target Market, And Previous A/B Test

Our target market is smart, and getting smarter. They?re informed, and we need to design for that.
Sometimes an informed target market is awesome, like when a prospective client on chat knows exactly what she wants from your business and you?re totally able to do it. Or it can suck, like when you us…

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Search Results, Google Plus, Hashtag, And Hashtag Search Results

A hashtag is the wonder of the past decade. It was born to address the need to organize and make sense of the overwhelming social media buzz. Thanks to active and creative user adoption, hashtag support has been added to most popular social media platforms.
This article shows how different soc…

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How I Generated 518,399 Visitors and 16,394 Leads from 77 Webinars

By Neil Patel

webinars

At KISSmetrics, we’ve held 77 webinars to date, with great results so far. You can safely assume that we would have stopped holding webinars long ago if the results had been less than desirable since we are a company that measures everything.

So, what have the webinars yielded? The 77 webinars have brought us an additional 518,399 visitors, of which 155,386 have registered to attend a webinar. However, only 74,4381 of those who registered ended up attending, and 16,394 turned into leads.

Assuming that you can close at least 1 out of 20 leads (a low closing ratio) and that each …read more      

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