PayPal ? soon to be spinning off from parent company eBay ? today confirmed its latest acquisition and operational move to build out its payment technology as a standalone business, and provide better protection in the growing problem of online security in e-commerce. It is
By Brian Clark
It’s an epic philosophical battle over how to best sell online. And we’re doing it up on stage at Authority Rainmaker, May 13-15 in beautiful Denver, Colorado.
In one corner, we’ve got customer experience advocate Scott Stratten. Scott believes that an amazing customer experience that prompts repeat purchases and evangelical word-of-mouth is the way to sell products and services and grow your business.
Scott now has more than 175,000 people following his daily rantings on Twitter, and was named one of the top 5 social media influencers in the world on Forbes.com. He’s also the author of …read more
By Sean Smith
How does the current piece of content you’re creating fit into your content strategy?
New content you produce needs to have a goal before you even start writing. Goals for your content benefit both you, the digital content creator, and your audience.
Allow me to elaborate with an example from one of my favorite stories, Harry Potter.
Hang in there; this is actually a fantastic lesson. Mind your eyeballs if you haven’t read the books or watched the movies — and plan to. There are spoilers.
Since the …read more
By Laura Husson
As a website developer, launching websites is a part of my daily routine. But when it came to unveiling my own new rebrand earlier this year, it was a whole different ball game.
The rebranding process was involved. All told, it took eight months to go through the stylist sessions, th…