How to Set Goals for Your Content and Weave Them into What You Create

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woman kneeling in forest writing on note pad

How does the current piece of content you’re creating fit into your content strategy?

New content you produce needs to have a goal before you even start writing. Goals for your content benefit both you, the digital content creator, and your audience.

Allow me to elaborate with an example from one of my favorite stories, Harry Potter.

Hang in there; this is actually a fantastic lesson. Mind your eyeballs if you haven’t read the books or watched the movies — and plan to. There are spoilers.