Moz Community Members, Slide Deck Files, IPullRank Founder Mike, And Digital Marketers

Moz community members have full access to all Mozinars, including their slide deck files.
For digital marketers, there is so much data to wrangle from so many different sources. Digging through Excel exports and compiling data piecemeal isn’t an effective use of our time. In this Mozinar, iPullRank …

Read More

How to Launch a Podcast Network

By Rainmaker.FM

launch-podcast-network

In previous episodes of New Rainmaker with Brian Clark, Brian and Robert Bruce have discussed the “why” of starting a podcast (or podcast network). In this one, they talk about the “how.”

As many of you know by now, it has been almost two weeks since Copyblogger Media launched an on-demand audio network called Rainmaker.FM.

Thanks to you, things have gone pretty well in that time.

What you don’t yet know is the story behind that launch — the planning, production, and marketing of the 10 distinct shows that are currently airing. Not to mention the next crop of …read more      

Read More

Go as Far as You Can, then Let Someone Else Pull You Back

By Rainmaker.FM

oli-gardner

Today’s guest on Hack the Entrepreneur is a brilliant entrepreneur who has seen more landing pages than anyone on the planet — in fact, he looks at 1,000 pages per week.

He is co-founder of Unbounce, a company that allows marketers to build, publish, and A/B test landing pages without an IT department or knowledge of HTML.

Prior to starting Unbounce, he honed his branding skills as Creative Director at Bodog, an online poker powerhouse.

He coined the term Conversion Centered Design. He is also an opinionated writer and speaker.

Now, let’s hack …

Oli Gardner.

In this 34-minute …read more      

Read More

Can You Be a Writer and an Editor-in-Chief?

By Rainmaker.FM

editor-writer-relationship

An editor’s job could be viewed as a writer’s safety net — an opportunity to catch and correct mistakes before the general public views a writer’s work.

But what if an editor regards a section of text as a mistake and the writer regards that same section as an integral part of his work of art?

Right before Rainmaker.FM launched, Editor-in-Chief host Stefanie Flaxman got the chance to talk to her co-worker, Copyblogger Media’s Chief Content Writer Demian Farnworth, about the fragile nature of writer-editor relationships.

In this 65-minute episode of Editor-in-Chief, host Stefanie Flaxman and Demian Farnworth discuss:

…read more      

Read More

SEO, Social Media, SEO Work, And Inbound Marketing

Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week I want to tackle a question I get sometimes about the day-to-day activities of an SEO and what should you do after you’ve completed that first site audit, sort of fixed the problems, what does the day-to-day work loo…

Read More