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May 2015
Home 2015 May
26 MayFeatured

Last Day to Join the Certified Writers Program

by Jason Fairfield0 Comments

By Sonia Simone

the difference is strategy, perception, and a higher pay grade

Last week on Twitter, our own Demian Farnworth reminded us of a stark, lovely post he’d written about just how hard the life of the writer can be.

The piece was called The Year of Falling Apart, and detailed how — even when he’d taken the leap to follow his dreams and live as a writer — he still wasn’t happy. In fact, he was miserable.

I thought it would be the year of flying.

It was the year I fell apart.

(Spoiler alert, he turned out fine. In fact, he seems to me to be …read more      

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25 MayFeatured

A Day to Be With Family and Remember

by Jason Fairfield0 Comments

By Jerod Morris

Sgt. Benton Thames inspects a sentinel before the sentinel begins his walk on the mat at Arlington National Cemetery.

At the grave of a hero we end, not with sorrow at the inevitable loss, but with the contagion of his courage; and with a kind of desperate joy we go back to the fight. – Oliver Wendell Holmes

Oliver Wendell Holmes fought in the Civil War, enlisting with the Massachusetts militia during his senior year of college. He suffered numerous wounds and nearly died of dysentery.

After three years, in 1864, Holmes was able to walk away from military service. He would go on to live another 71 years, ultimately becoming one of the best-known …read more      

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22 MayFeatured

How to Get More Sales From Your Mobile Visitors

by Jason Fairfield0 Comments

By Neil Patel

How to Get More Sales From Your Mobile Visitors

Over the next few years, most of your traffic growth will come from mobile devices. Mobile is becoming so important that Google is making algorithm changes based on mobile device usage.

But what you’ll notice as your traffic increases from mobile is that your conversions and sales won’t increase as fast. Why? Because your website isn’t set up for mobile conversions.

In order to help you grow, I’ve created an infographic that will teach you how to get more sales from your mobile visitors.

Click on the image below to see a larger view:

Click here to view an enlarged version …read more      

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22 MayFeatured

Behind-the-Scenes Online Marketing Insights from Authority Rainmaker 2015

by Jason Fairfield0 Comments

By Pamela Wilson

authority rainmaker 2015 audio recap

Authority Rainmaker 2015 wrapped up a week ago, and those of us who were there are still processing the online marketing insights we had at the live event in Denver.

If you didn’t make it this year — and even if you did — we’d like to invite you to experience some of the energy at the conference.

There were so many smart people — attendees, presenters, and sponsors — gathered in one place. The collective energy of the group could be felt in the opera house seats, in the lobby, at the meals, and at …read more      

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21 MayFeatured

The 3 Components of Podcast Profitability

by Jason Fairfield0 Comments

By Rainmaker.FM

podcast-profitability

Last week, Jerod Morris gave a presentation at Authority Rainmaker entitled “Become a Showrunner: The 4 Essential Elements of a Remarkable Podcast.”

One of those elements is profitability, which he and Jon Nastor break down on this week’s episode of The Showrunner.

Jerod and Jon begin by sharing their biggest “Oh crap!” moments while recording, then dive into a discussion about podcast profitability.

Among the topics discussed:

  • What the three components of podcast profitability are and how they work together
  • Which of the three should come first in your initial thinking and planning
  • The many possible tentacles of …read more      
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