Meet the Tragic Poster Boy for the Emotional Brain

By Rainmaker.FM

rd-rational-emotional

While Enlightenment-era thinkers like Denis Diderot, Benjamin Franklin, René Descartes, David Hume, and Thomas Jefferson — giants from the age of reason — would like you to believe otherwise, we are not as rational as we think we are.

Recent books like Irrational Exuberance, Emotional Intelligence, and Descartes’ Error teach us that even the most analytical among us make decisions with emotions.

They can disparage the emotions as much as they want, but the fact remains that without emotions we can’t make a decision in the first place.

And strangely enough, the one incident that seemed to break the influence that the …read more      

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9 Landing Page Goofs that Make You Lose Business [Infographic]

By Henneke

9 landing page goofs that make you lose business

Boosting conversions seems simple enough.

Your

Like this infographic? Get landing page advice that works from Copyblogger.

Over to you …

Have you ever made a landing page goof? How did you fix it?

Share your experiences crafting landing pages over on LinkedIn!

About the Author: Henneke Duistermaat is an irreverent copywriter and business writing coach. She’s on a mission to stamp out gobbledygook and to make boring business blogs sparkle. Get her free 16-Part Snackable Writing Course for Busy People and learn how to enchant your readers and win more business.

The …read more      

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How Jay Baer’s Books Have Opened Doors to Keynote Speaking Gigs Around the World

By Rainmaker.FM

ap-jay-baer

An experienced pro, Jay Baer has given hundreds of insightful, humorous presentations world-wide to audiences as large as 6,000. He’s a renowned business strategist, keynote speaker, and a popular emcee and event host.

Jay is also a New York Times bestselling author of four books who travels the world helping businesspeople get and keep more customers. He has advised more than 700 companies since 1994, including Caterpillar, Nike, and thirty-one of the Fortune 500.

Jay is the Founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection …read more      

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The Two Components of The Perfect Online Business Model

By Stefanie Flaxman

nr-perfect-business-model

Many dream of starting a profitable online business. And that dream is more attainable and legitimate than ever.

As digital commerce becomes the norm instead of an outlier, more entrepreneurs are attracted to creating purely digital products and services. More importantly, your prospective customers want the convenience and on-demand access that digital allows.

Digital allows for all sorts of revenue models. But there’s one that has become the darling of entrepreneurs and the investors who seek to fund them.

In this episode of New Rainmaker with Brian Clark, Robert Bruce (he’s back!), Jerod Morris, and Brian discuss:

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Carl Smith on Hiring the Best People and Creating a Better Business Story

By Rainmaker.FM

he-carl-smith

Today’s guest on Hack the Entrepreneur is a speaker, consultant, and entrepreneur — as well as a self-proclaimed “deviant hippie” who is attempting to maximize his “god” years.

He is the founder of nGen Works, a digital strategy firm that uses research, technology, and creativity to help their clients stand out online. They’ve recently transitioned from a traditional agency model to a fully-distributed team.

He is also the co-host of the Friendly Fire podcast.

Now, let’s hack …

Carl Smith.

In this 32-minute episode of Hack the Entrepreneur, host Jon Nastor and Carl Smith discuss:

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