How Bestselling Author Austin Kleon Writes, Part One

By Rainmaker.FM

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New York Times bestselling author Austin Kleon has been called “one of the most interesting people on the Internet” by The Atlantic magazine, and he stopped by The Writer Files to chat about creativity and the writing life.

Austin is the author of three illustrated books: Steal Like An Artist, Newspaper Blackout, and Show Your Work!. They’re guides The Writer Files host Kelton Reid recommends to all writers seeking insights for tapping into your endless reserves of creativity and innovation.

In addition to being featured on NPR’s Morning Edition, PBS’s Newshour, and The Wall Street Journal, Mr. Kleon speaks about “creativity in …read more      

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Handing the Mic to Amy Harrison, Your New Hit Publish Host

By Rainmaker.FM

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In this episode of Hit Publish, you’ll meet Amy Harrison (your new host!) and learn about the plans she has for the future of the Hit Publish podcast.

Yes, Pamela Wilson is handing the mic to Amy Harrison on this episode of Hit Publish.

Find out why you’re going to love listening to Amy, and hear what she has in store for the future of the show!

Listen in and discover:

  • The story Pamela Wilson has never told you about how the Hit Publish format came about
  • Why Pamela is passing the mic to Amy Harrison: it has to do with some behind-the-scenes decisions …read more      
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The Art of Working Between Your Comfort Zone and Your Panic Zone

By Rainmaker.FM

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Today’s guest on Hack the Entrepreneur wasn’t always an entrepreneur. He attended Harvard and worked in investment banking at Goldman Sachs, did policy work for the National Economic Council at the White House, and political organizing for the Service Employees International Union.

Then he gave it all up to become an entrepreneur.

He is the CEO and co-founder of Mic, a leading news and media company for young people. Each month, more than 20,000,000 readers rely on Mic’s unique sensibility to stay informed and make sense of the world.

He was also named to the Forbes 2014 30 Under 30 list.

Now, let’s …read more      

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Why the Most Hated Headline Structures Work So Well

By Rainmaker.FM

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A few years back, Upworthy stormed the publishing world — and eventually became the fastest growing media company ever, with 47 million monthly unique views after just 17 months in existence.

So what’s their secret? Tantalizing headlines.

Headlines you love to hate and hate to click but you click anyway, because you hate not knowing what’s behind that headline more than you hate Upworthy’s headlines.

We’ve all fallen for it.

The magic behind those headlines boils down to this: they were about issues we cared about, most involved a positive spin rather than a negative one, and, of course, each headline …read more      

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5 New Ways to Take Your Pinterest Marketing to the Next Level

By Beth Hayden

take a second look at the power of Pinterest

Pinterest is the “little engine that could” of social networking platforms.

Earlier this year, Pinterest raised $367 million in additional venture capital funding, and the company is now valued at $11 billion.

And as the Pinterest user base keeps expanding, the platform is rolling out new changes that could be highly profitable for content marketers.

Want to know what’s new in the Pinterest world, and how it affects you?

Read on to discover five new ways to use Pinterest in your content marketing.

1. Don’t exclude men

Still think Pinterest is a platform for women?

Men are now pinning, …read more      

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