How to Cut Your Bounce Rate in Half with Interactive Content

By Neil Patel

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You can grow your blog in two ways:

  1. Get more traffic.
  2. Do more with the traffic you have.

In my opinion, you should do both even though most people focus on the first option.

Those who don’t realize they’re losing a large chunk of their traffic before it even has a chance to convert.

One of the best ways to see how well you’re using your traffic is to look at your bounce rate.

The average bounce rate across all industries is about 45%. Bounce rates just for blogs are usually higher as illustrated in the image above.

But that’s just …read more      

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Free Webinar: Build an Email List That Builds Your Business

By Jerod Morris

Free webinar! Build an email list that builds your business

Originally, this was a 1,000-word article.

It was replete with impressive data points and links to research reports. After all, when email converts to sales 40 times (not percent, times) higher than social media, you need the facts.

The goal was to convince you that email remains the most powerful way to build a connection with an audience that drives mutually beneficial action, and why technology usage trends suggest this power will endure.

As I sometimes do, I sent it to Brian Clark. I like to get his opinion. He’s smart.

His opinion:

Dude, just announce the webinar. 😉

Alrighty then …

Do you want …read more      

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How to Leverage Crowdsourced Content to Exponentially Grow Your Audience

By Neil Patel

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Isn’t it a pain?

You spend all that time researching and writing a post, but people would rather tweet Seth Godin’s 100-word posts—in thousands!—than to share yours.

There’s a good reason for this, though.

Seth is a ridiculously successful entrepreneur. He’s written over 17 bestsellers and shows no sign of slowing down.

So while some of his posts may seem simple (maybe you could’ve written them), people love them because they trust his opinion.

You don’t build this kind of success, trust, and audience overnight, however—it takes years of hard work.

But what if you could get Seth (or an expert in your niche) …read more      

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3 Articles that Will Help You Transform Your Rough Ideas Into Refined Digital Content

By Stefanie Flaxman

Copyblogger Collection: From content strategy to content production

I’m a one-step-at-a-time kind of gal who likes to make progress without feeling a lot of pressure.

But when you embark on a new project, you often want to tackle every task all at once and inevitably end up feeling overwhelmed. It’s helpful to have a solid starting place and clear path to follow to keep anxiety from taking over.

To point you in the right direction, here are three handpicked Copyblogger articles from our collection that will help you:

  • Develop your content strategy
  • Plan specific types of different content to create
  • Implement classic tips from traditional magazines to produce print-quality digital content that hooks …read more      
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Darren Rowse Opens Up About the Strategy Behind His New Show

By Rainmaker.FM

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People have been trying to get Darren Rowse to podcast for years. How can the founder of Problogger not have a podcast … right?

Now he does. And he joins The Showrunner hosts Jerod Morris and Jon Nastor for an inside look at the launch strategy behind his long-awaited show.

To start, they take you behind their strategy for conducting a 2-on-1 interview. It can be tricky and often requires planning and organization to do well.

Then Darren joins Jerod and Jon all the way from Melbourne, Australia to let them inside his mind during the week of his podcast launch. …read more      

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