Don’t Waste Your Time: 6 Ways to Be More Efficient on Social Media

By Neil Patel

social media

Most marketing strategies begin with a few things: content, products… and social media.

While using social media isn’t required to grow a business, it can certainly help in most cases. An overwhelming 92% of marketers in 2014 reported that they place high value on social media.

In the modern marketing landscape, social media allows you to reach almost anyone, no matter what niche your business is in.

But just because marketers recognize the importance of social media doesn’t mean they know how to use it effectively.

Many spend several hours a week on it to get just a little return on investment …read more      

Read More

Webinar: A Podcast Strategy That Attracts Attention and Builds Your Content Arsenal

By Jerod Morris

Free webinar! How to use a podcast to build an audience

Podcasts attract audience attention and build connection. You get that by now.

But have you ever stopped to consider how far the tentacles of one podcast episode can extend?

This is the subject of our next free Rainmaker Webinar: Start a Podcast to Attract Attention and Seed Your Content Library

Register now, space is limited

Consider everything you get from a single episode — or can get, with a smidge more effort and a dollop of strategic thought …

  • An episode that plays directly on your site
  • An mp3 file for distribution via your feed to iTunes, Stitcher, and scores of other podcast channels
  • A …read more      
Read More

The $100,000 Challenge: July Update

By Neil Patel

july

I just wrapped up the fourth month of the $100,000 a month challenge. In July, NutritionSecrets.com received a total of 26,370 visitors, 6,931 of which came from search engine traffic.

Although the overall traffic has dipped from 33,562 visitors in June, the site is still progressing in a positive way.

Here’s what happened in the month of July, and here is how I am going to start making money from the blog…

Search traffic is up

The overall rankings for NutritionSecrets.com are up. We now rank for over 100 keywords in the top 20 positions in Google according to the data from …read more      

Read More

3 Resources to Help You Add Outstanding Audio to Your Content Marketing

By Stefanie Flaxman

Copyblogger Collection: create scintillating audio

Imagine you’ve just watched an interview with a charismatic celebrity on a late-night talk show. He told a funny personal story, and now you’re excited about seeing the new film he’s starring in that premieres next week.

Wouldn’t it be powerful if your content could spark the same type of connection with your audience members?

The intimate nature of audio content helps you entertain, educate, and inspire your audience in ways that make them naturally want to find out more about your business.

This week’s Copyblogger Collection is a series of three handpicked articles that will show you:

Read More

Your Most Valuable Intellectual Property (Plus, How to Compensate Partners)

By Rainmaker.FM

un-intellectual-property

We’re all in the intellectual property business now. But as business people, how much do we enforce our rights when others infringe on them?

Creative freelancers are thought of as service providers, but what they’re really selling is their copyright in the work product they create for clients. This has special implications on both sides of the transaction.

But the true area of confusion that persists is copyright when it comes to web content. Is attribution okay? What about a link? Maybe a disclaimer?

Copyright law is strict in favor of creators, and yet, a more laissez faire attitude often makes better sense. …read more      

Read More