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August 2015
Home 2015 August
03 AugFeatured

How to Find and Tap into Unmet Demands

by Jason Fairfield0 Comments

By Rainmaker.FM

he-tucker-max

Today’s guest on Hack the Entrepreneur is a successful author and screenwriter, and he has written a book and produced a movie about his life, called I Hope They Serve Beer in Hell.

His books have sold more than three million copies and have been translated into 30 different languages.

He also founded (and sold) Tropaion Publishing, which pioneered the idea of author as publisher. He later co-founded Book in a Box after a busy entrepreneur asked if she could write a book without actually writing it.

The company’s mission is to help people turn their wisdom, knowledge, and ideas into professionally published …read more      

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03 AugFeatured

An Editor-in-Chief’s Responsibilities in the Digital Age

by Jason Fairfield0 Comments

By Rainmaker.FM

ec-responsibilities

Jerod Morris, VP of Rainmaker.FM, stops by Editor-in-Chief to discuss the responsibilities of an Editor-in-Chief in today’s on-demand digital content world.

Does the current role of an Editor-in-Chief in the digital space differ from the traditional definition of an Editor-in-Chief?

In this 27-minute episode of Editor-in-Chief, host Stefanie Flaxman and Jerod Morris discuss:

  • The contemporary content marketing environment
  • How to make a significant contribution to your industry
  • Why connection is king
  • The critical importance of editorial standards in the digital age
  • The similarities between the Editor-in-Chief mindset and The Showrunner mindset
  • The difference between a podcast and a show
  • Common misconceptions about sustainability and profitability
  • One single action you can …read more      
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03 AugFeatured

Could Podcasting Make You a Better Writer?

by Jason Fairfield0 Comments

By Rainmaker.FM

rd-podcasting-writer

Indeed, it can. It can also make you a more visible writer. But that depends on how you go about it.

On this episode of Rough Draft, Demian Farnworth interviews Jerod Morris and Jon Nastor. Jerod is one of the VPs of Rainmaker.FM, Demian’s co-host on The Lede, and a co-host on another Rainmaker.FM show called The Showrunner.

Jon Nastor is a serial entrepreneur, host of Hack the Entreprenuer (also on the Rainmaker.FM podcast network), and the other host of The Showrunner.

In this 27-minute episode of Rough Draft, you’ll discover:

  • The benefits of becoming a showrunner
  • The best way to prepare for …read more      
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03 AugFeatured

The 5 Types of Content That Attract the Most Backlinks

by Jason Fairfield0 Comments

By Neil Patel

content marketing

In most cases, how you present your content is just as important as what you write about.

Depending on how you structure your articles, what you include in them, and what media format you use to present them, your results will be different.

Some posts are great for spreading through social media, but they may not attract many backlinks. Others create a ton of engagement, but not much else.

Some can even help you begin a valuable relationship with an influencer.

My point is: All content you produce should be with an end-goal in mind. Know what you’re trying to accomplish.

One of the most …read more      

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03 AugFeatured

Get Our Proven, Step-by-Step Podcasting Course (While Registration Is Open)

by Jason Fairfield0 Comments

By Jerod Morris

The Showrunner Podcasting Course

You’ve been hearing a lot about podcasting over the last 6-12 months.

And you’ve been seeing a lot about podcasting too, especially here at Copyblogger, where we’ve shifted much of our marketing model to one built around on-demand, educational audio content.

Perhaps you’re still wondering why.

Here are a few interesting recent data points (via the Infinite Dial 2015 study from Edison Research and Triton Digital):

  • 17 percent of Americans have listened to a podcast in the last month (that’s 36 million people just in the U.S.A.) — a number that keeps growing.




  • 10 percent of Americans have listened to a podcast in the last …read more      
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