Showrunner Short: What We Learned From a Misguided Decision This Week

By Rainmaker.FM

sr-misguided-decision

The Memorial Day holiday on Monday of last week (here in the U.S.) pushed all shows on Rainmaker.FM back one day.

Upon reflection, Jerod Morris was not a fan of this strategy. Jerod understood why we made the decision, but in our effort to not disrupt our production team and hosts, we disrupted our audience across the network.

And that’s not delivering a remarkable audience experience.

Our Rainmaker.FM team has already had internal discussions about this, and we’ve come up with a new plan for future holidays. It will ease disruptions for the audience and simply …read more      

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8 Ways to Get More Social Shares Without Annoying Readers

By Neil Patel

like this

Every time you write a new post, you share it on the social web, right? Well, how’s that working for you?

It’s unfortunate, but most Twitter and Facebook feeds look like a graveyard – no likes, comments, or shares. That’s because no one shows you how to use social media properly.

Today, I want to share with you the strategies that I have used to maximize the number of social shares I get from each post. Social media traffic can play a big role in growing a site as you might have seen in my 100k challenge.

Why is this important? There …read more      

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What Makes the Difference Between Success and Failure Online?

By Sonia Simone

exploding the myths of online business

Running an online business seems simple. All of those guru-type people make it sound that way. But what happens when it isn’t?

On paper (or in pixels), it all looks pretty straightforward.

Start an online-based business around helping people reach a certain goal. Maybe it’s a fitness goal, or a parenting goal, or learning a new professional skill.

Online education is exploding, so we know that more and more people are looking online to learn a task or skill they care about.

Some people seem to start a small site, gather an interested audience, and then before …read more      

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Deadly Conversion Busters: How to Fix a Horrible Headline

By Rainmaker.FM

mn-fixing-bad-headlines

Headlines can make or break your conversions.

How do you craft a headline that works every time?

In this episode of The Mainframe, Chris Garrett and Tony Clark reveal:

  • Why being clever might be the easiest way to tank your offer
  • How your audience targeting is the key to developing your headline strategy
  • Testing and getting out of your own way
  • What your headlines really need in order to connect with your prospect
  • The 4U technique for getting your headlines right

Click Here to Listen to

The Mainframe on iTunes

Click Here to Listen on …read more      

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Solve Your Online Proofreading Problems With This Simple Trick

By Rainmaker.FM

rd-proofreading

This episode of Rough Draft is for anyone with limited time and limited proofreading skills. Like host Demian Farnworth.

There’s a common myth web writers fall for: the idea that proofreading online isn’t nearly as important as writing for print. If you believe that, you would be wrong.

Proofreading is essential.

So today Demian is happy as a kitten to introduce you to Stefanie Flaxman, Copyblogger’s Editor-in-Chief, who will help you choose the right words and teach you time-saving ways to improve your copy.

You are going to love Stefanie because she doesn’t consider herself a …read more      

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