From a Hidden Niche, an Empire Is Born

By Pamela Wilson

Hero's Journey: A hidden niche that paid off

Back in the day, Michaela Clark had quite a glamorous career.

She worked in radio station promotions, and her job involved international travel and mingling with celebrities. Every day was different.

Then she became a mom. When her second child was diagnosed with autism, she knew she needed to make a drastic change, and she left her promotions job.

Within a span of a few short years, she went from mingling with celebs to changing diaper after diaper. Around this time, a friend suggested she look into becoming a virtual assistant.

The new career suited her life — her work was flexible, and she …read more      

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Why Content Creators Should Kiss Their Programmers

By Rainmaker.FM

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Some would say it’s the age of digital content creators. That this is their time to rise up and conquer. And there’s a lot of evidence that’s exactly what they are doing.

In this episode of The Lede, Pamela “Battle-Ax” Wilson joins hosts Jerod Morris and Demian Farnworth one more time for this award-winning series (listen to find out why) to help Jerod put Demian in the hot seat.

A couple weeks ago, Demian wrote an article called “The Unstoppable Rise of the Digital Content Creator.” While it’s loaded with some of the best writing this side of Saturn, what can’t …read more      

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Why Content Is King (and Promotion Is Key)

By Rainmaker.FM

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Today’s guest on Hack the Entrepreneur is a nomadic entrepreneur, bestselling author, travel blogger, and adviser.

He has been traveling since 2006 and has created a site, which offers tested travel tips and advises visitors on how to see more of the world for less. He’s helped 16-million people realize their travel dreams and helped those dreams become realities.

His books include The Ultimate Guide to Travel Hacking, a step-by-step guide on getting free travel in six months, and How to Travel the World on $50 a Day, which was called “The Bible for Budget Travelers” by BBC Travel.

Now, let’s hack …

Matt …read more      

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How to Onboard New Clients the Smart Way with Paul Jarvis

By Rainmaker.FM

un-onboard-new-clients

If you’re familiar with the term “onboarding,” it’s likely in the context of software as a service (“SaaS”). It’s all the rage in the growth hacker world.

The term actually originates from the world of human resources. When large enterprises need to ramp a new employee into the processes, procedures, and culture of the organization, onboarding is critical.

When you think about it, taking on a new client is also inviting a new person into your processes, procedures, and culture. So a smart onboarding process can make for happier clients and less time and hassle for you.

Today, Paul Jarvis, a guy with …read more      

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The Simple Guide to Moving Your WordPress Site to a New Domain

By Neil Patel

moving

We’re SEOs and marketers, right?

Although we might know a bit of the technical stuff, that’s really more for developers.

But sometimes, hiring a developer to help out with something isn’t possible.

Maybe you can’t afford it, or maybe you would have to wait too long.

That’s where you need to take matters into your own hands.

One situation that every SEO faces at one point or another is having to move their site to a new domain.

It seems like it should be easy…Just copy and paste everything from domain1.com to domain2.com.

But if you’ve never done it before, it’s a lot harder than …read more      

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