September 2016 - Oncor Solutions

15 Things You Need in Place for Creating Your Personal Brand

When you think about it, a personal brand is one of the most useful things you can build.

It’s powerful. It’s valuable. It’s killer.

But it also takes a considerable amount of work. As I’ve built my personal brand over the past few years, I’ve discovered that one’s personal brand doesn’t merely grow when you acheive some level of business success.

Instead, you have to work hard at it.

Building a personal brand is almost like building a business. You have to identify your target clients, discover the best marketing methods, and relentlessly work to deliver what they want.

But the results? Worth …read more

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29 SepFeatured
Here’s How to Find the Right Mix and Fine-Tune Your Offer
by Jason Fairfield0 Comments
By Pamela Wilson

Have you ever wondered if your strange collection of skills and interests could be woven together to build a profitable business?

If you have, you’ll love today’s Hero’s Journey article.

Lauren Pawell is a rare breed: she has a background in development and marketing. That’s a combination you don’t see every day!

Some people might have encouraged Lauren to choose one field or the other. But she persisted and has built a business that artfully combines her many passions.

Lauren’s story is this month’s Hero’s Journey feature. We’re tapping the collective wisdom of our community members to bring you reports from the front lines …read more

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28 SepFeatured
Marketing Your Book All the Way to the Bestseller Lists, with Jay Baer
by Jason Fairfield0 Comments
By Chris Ducker

In this podcast episode, Chris Ducker sits down with Jay Baer to learn exactly how to become a New York Times bestselling author! Get your notebooks ready!

Book marketing is a topic that has come up a lot for me lately. As many of you know, I’ve just wrapped a book that has been traditionally published a while back.

Earlier this year, I interviewed Farnoosh Brock about her book on juicing, and her grassroots approach to marketing it — which worked very well for her. This time you will hear a different approach — a mix of old and new techniques, with …read more

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28 SepFeatured
Give Your Book the Best Chance with a Well-Executed Launch
by Jason Fairfield0 Comments
By Pamela Wilson & Jeff Goins

The timing of your book’s launch is important. But how important is it? Here’s what really matters when you’re ready to launch your book.

In the words of Jeff Goins, “It’s really hard to launch too late and it’s really easy to launch too early.”

A good launch can make a book, while a bad launch can damage your credibility as an author, as well as have a negative effect on sales.

Pamela Wilson and Jeff Goins discuss best practices for a successful launch — and Jeff shares insight and experiences he learned the hard way from his past book launches.

In this …read more

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28 SepFeatured
SEO that Grows Your Business with John Jantsch
by Jason Fairfield0 Comments
By Brian Clark

Of all the components of a holistic online marketing strategy, search engine optimization (“SEO”) seems to mystify many the most. And it’s true that years back, the key to ranking well in Google was a form of dark art.

That’s changed in recent years. Google’s algorithm has gotten smarter, and is more distinctly tuned in to what the audience thinks is relevant and valuable for a given search term, rather than what we as marketers would prefer to rank well.

As my friend Rae Hoffman says, “Google doesn’t want to make websites popular, they want to rank popular websites.” In …read more

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15 Things You Need in Place for Creating Your Personal Brand

Here’s How to Find the Right Mix and Fine-Tune Your Offer

Marketing Your Book All the Way to the Bestseller Lists, with Jay Baer

Give Your Book the Best Chance with a Well-Executed Launch

SEO that Grows Your Business with John Jantsch

Start Your Journey to Better Business