Creating Online Courses to Level Up from Freelance, with Carrie Dils

By Brian Clark

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Many freelancers dream of the day that they’ll have sources of income other than from client work. Some hope to stop taking clients for good in favor of selling online training instead.

Carrie Dils did just that. A long time web developer, Carrie adopted the WordPress platform to do client work as a freelancer. But it was when she started training people over at Lynda.com that she became well-known in the WordPress community.

Now, you’ve heard me say over and over that you should never build your business on virtual land that you don’t own. So in this case you may be …read more      

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14 Advanced SEO Tactics That Your Competition Doesn’t Know About

By Neil Patel

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Believe it or not, SEO is still an ultra-powerful tool in 2016.

I posted recently that SEO isn’t dead—far from it. If Google is still taking it seriously after all these years, you should too.

In fact, SEO might be more powerful than ever, and for one simple reason: Most sites are neglecting their SEO.

A lot of people have convinced themselves that SEO isn’t worth pursuing. Others tell themselves it shouldn’t be a priority.

It’s an easy mistake to make, and believe me, I’ve been there. I wasted time not taking SEO seriously, and it hurt me.

What does that mean for …read more      

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A Strategic System that Produces Powerful Content Marketing Campaigns

By Raubi Perilli

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It’s easy to get wrapped up in the fun parts of content marketing. Being creative, writing articles, and seeing a post go live are all exciting and enjoyable parts of the job.

So, a lot of us jump right in, quickly publishing and sharing without taking much time to think about what we are doing and why. We are just excited to get our work out in the world.

And this is a problem.

Because effective content marketing that drives pre-planned business goals is strategic — not just fueled by initial excitement.

Let’s look at a system that will help you incorporate …read more      

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How Journalist and Bestselling Author of ‘The Revenge of Analog’ David Sax Writes: Part One

By Kelton Reid

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The business and culture journalist and bestselling author of the recent book The Revenge of Analog, David Sax, dropped by the show to talk about the writing life, the importance of real things in a digital world, and the revenge of paper.

David is a freelance writer whose work has appeared in Bloomberg Businessweek, The New York Times, The New Yorker online, and other publications.

The author’s first book, Save the Deli, was a Los Angeles Times bestseller and won the James Beard Award for Writing and Literature.

His latest, The Revenge of Analog: Real Things and Why They Matter “… looks at …read more      

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Get Ready Now for a Creative and Productive 2017

By Sonia Simone

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To get where you want to go professionally, you’ll need to create excellent content — and create enough of it to make an impact.

We want to support your efforts in doing exactly that in the coming year … so we have a new community project for you. Each month, we’ll propose a pair of “prompts” — one aimed at improving your content quality, and the other aimed at improving your content productivity.

We’ll sharpen our skills by having fun, enjoying the process, and putting the time in … all in the spirit of creative play.

In this 19-minute episode, I talk about:

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