2016 - Page 15 of 107 - Oncor Solutions

These days, “sales” is perceived as a negative four-letter word.

Sales has gotten a bad rep. When you hear the word “sales,” you probably think of pushy salespeople or telemarketing calls.

The stigma of sales affects bloggers too. Lots of bloggers are afraid to sell to their readers. They don’t want to lose the audience they worked so hard to build.

Well, I’m here to tell you that you can successfully use your blog posts to sell without being salesy.

And no, I’m not going to recommend ads. (Surprise!)

You might be wondering how blog posts can increase your revenue.

The answer is simple: reciprocity.

Most of …read more

21 NovFeatured

2 Key Factors that Distinguish Satisfying Content from Forgettable Ideas

by Jason Fairfield0 Comments

By Stefanie Flaxman

two ways to make your content unforgettable

Have you ever read a blog post, listened to a podcast episode, or watched a video and thought:

“I kind of get what this person is saying — and I think I agree — but it’s difficult to follow their main points. The content feels incomplete.”

When content consumers have reactions like that, it delays them from sharing your content and subscribing to get more — ultimately increasing the chances that the content will be forgettable.

Conversely, when your content resonates with your target audience, your platform becomes a resource those individuals will remember and return to.

If you want your …read more

18 NovFeatured

How to Spice Up Your B2B Blog if It’s Mind-Numbingly Boring

by Jason Fairfield0 Comments

By Neil Patel

Feel like something’s missing on your blog?

Maybe it’s your font…

Maybe your theme…

Or could it be your logo?

While most B2B bloggers focus on improving minutiae, the truth is their content is just plain boring.

As a B2B owner who engages in online marketing, you were probably told that a blog would propel your company to the top of the search engine results pages.

Little did you know, however, how tricky it would be to come up with engaging blog posts on a regular basis.

People often assume that trade blogs are dry and uninteresting by their very nature. That isn’t—and shouldn’t be—the case.

After all, …read more

17 NovFeatured

Take Courage: Get Some Entrepreneurial Bravery This Week on Copyblogger

by Jason Fairfield0 Comments

By Sonia Simone

Take Courage: Get Some Entrepreneurial Bravery This Week on Copyblogger

Hey there — welcome back to the Copyblogger Weekly!

I was recording a podcast interview this week, and during the conversation I realized how much of business comes down to “putting one foot in front of the other.”

From the outside, it tends to look like your favorite business owners or content marketers have everything figured out. Really, they’re doing the same thing you are — looking around to figure out the territory, making “best guesses” about how to move forward, then executing and watching for results.

Creating online means we’re always navigating unfamiliar waters — and that’s a great thing, …read more

16 NovFeatured

Brian Clark on The 7-Figure CEO Podcast

by Jason Fairfield0 Comments

By Caroline Early

On this episode of Elsewhere, Brian Clark and Casey Graham of The 7-Figure CEO Podcast chat about Brian’s entrepreneurial journey that led him to building a software technology company that brings in more than $12 million in annual revenue.

In this 43-minute episode, Brian and Casey discuss: