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September 2016
Home 2016
16 SepFeatured

[Join Today] The Price of Authority Is about to Go Up

by Jason Fairfield0 Comments

By Pamela Wilson

authority-price-raise

A quick message today.

I’ve got two compelling reasons why today is the perfect day to join our Authority advanced content marketing training program (before the price goes up tonight).

Reason #1: Brand-new courses are coming this fall

Did you get a minute to take a look at the Copyblogger Authority Plan yet?

You can click the image to the right to download and read it — no opt-in required.

The Copyblogger Authority Plan spells out the new courses we’re creating for members. And they’re going to be super useful and helpful.

These will be self-study, learn-as-you-have-time courses.

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15 SepFeatured

Why Open-Source-Based Communities Are So Powerful

by Jason Fairfield0 Comments

By Brian Gardner & Lauren Mancke

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On this week’s episode, we’re joined by Carrie Dils. Carrie has been around the Genesis community for a number of years. She’s a WordPress developer, consultant, speaker, and teacher.

She loves sharing what she’s learned with others to help them be more successful in their businesses. She hosts a weekly WordPress podcast at OfficeHours.fm and is a course instructor for Lynda.com.

In this 29-minute episode Brian Gardner, Lauren Mancke, and Carrie Dils discuss:

  • What open-source means
  • How open-source projects can be attractive to developers
  • The pros and cons of open-source
  • Using helpfulness to build authority
  • The benefits of an open-source ecosystem
  • The expansion of the Office Hours podcast

<a class="colorbox" …read more      

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15 SepFeatured

The Most Powerful Way to Persuade

by Jason Fairfield0 Comments

By Jerod Morris

connect and persuade with emotional stories

He’d been on the job just two short weeks.

Two weeks at the most prestigious publication in his industry, and he was already on the brink of bringing The Entire Machine to a halt. With a thud, not a screech.

With a Wednesday article deadline looming, on Monday morning he had nothing but the few beads of sweat forming on his brow. Those were something at least, so he didn’t wipe them away.

He procrastinated. He hopped from link to link, half-reading in between his worries … a mere 29 minutes from the conference call where he’d be asked by the …read more      

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14 SepFeatured

How to Create Courses to Monetize Your Brand, with David Siteman Garland

by Jason Fairfield0 Comments

By Chris Ducker

yp-david-siteman-garland

In this episode of Youpreneur FM, Chris Ducker sits down with mediapreneur David Siteman Garland to talk about online course creation.

With the rise of content marketing in the last few years, the amount of information you can find online has been growing exponentially. You no longer have to pay for most information — it’s available for free, and it’s only a few clicks away.

So, does this mean that selling info-products is dead? Not at all. The key is finding very specific problems that your audience has and offering specific solutions. The concept of selling access instead of just information is …read more      

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14 SepFeatured

How to Get Powerful Reviews that Sell More Books

by Jason Fairfield0 Comments

By Pamela Wilson & Jeff Goins

zb-powerful-reviews

Reviews can make or break your book sales. Here’s how to get reviews lined up before you launch your book.

There’s nothing sadder than a book sales page with no reviews.

Book reviews help your potential buyers decide if your book will have what they need. Few reviews = meager sales = few reviews. How can you avoid this vicious circle?

In this episode, Jeff talks about how to assemble a “launch team” of people who will review your book and help spread the word as the launch approaches.

Bonus! This episode covers why you might want to read your own work if …read more      

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