The Stoic Entrepreneur with Ryan Holiday

By Brian Clark

un-stoic-entrepreneur

We’re all familiar with the stereotyping of Millennials. Like my own once-denigrated Generation X, “these kids today” are lazy and entitled, right?

From my experience with the young people I know and work with, I’m not buying it. And even if there’s some truth to the generalization, a guy like Ryan Holiday blows that perception right out of the water.

This college dropout has accomplished more before the age of 30 than most people accomplish in their entire lives. Ryan is the author of four books, runs his own PR agency, is Editor-at-Large of the New York Observer’s technology and business section, …read more      

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Connection Steps that Lead to Customers

By Sonia Simone

building the content path

Once upon a time, there used to be a division in how people saw the web.

(Way back in 2009, I wrote a blog post about this, calling the two points of view “the cool kids” and “the internet marketers.”)

That division drew a line between online communication that intended to connect and online communication that intended to persuade.

And that distinction was, of course, completely bogus.

As it happens, Brian Clark, Copyblogger’s founder, was an early heretic trying to show people that there was no difference between connection and persuasion.

Connection and persuasion belong together — because they work better together, and because it’s …read more      

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Be Humble Enough to Ask

By Jon Nastor

he-matt-thompson

My guest today is the CEO and founder of Songfreedom, a music licensing platform where photographers and cinematographers can find the perfect song for their story with the click of a button.

My guest is not afraid to leap down paths others fear to tread. From young manager to music licensing entrepreneur, my guest used a natural inclination for persuasion and sales to become a leading force in the democratization and expansion of music licensing.

He is also the co-founder of UManagement, a unique and dynamic management company for artists.

Now, let’s hack …

Matt Thompson.

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Make Content Magic with Deliberate Imitation and a Simple Kitchen Timer

By Sean D’Souza

two small tips to help create magical content

Your target audience isn’t interested in reading 5,000 articles from you.

They’ll read one and decide whether or not to stick around. If the article’s message resonates with them, they might read a second, maybe a third. And then they’ll naturally subscribe to your email list or sign up for your membership site to stay connected with you.

That’s why instead of churning out great volumes of content, we should focus on “making magic” with every article we write.

But making content magic isn’t easy, especially when you’re just starting out.

At first, we have good taste — …read more      

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11 Growth-Hacking Tactics That Require Zero Technical Skills

By Neil Patel

growth hacking

The term “hacking” sounds like technical voodoo that’s beyond the reach of ordinary mortals.

The reality is, the term “growth hacking” has kind of been ruined by people who don’t understand it.

I mean, even the word “hack” isn’t quite accurate in describing what most growth hackers do.

In the Definitive Guide to Growth Hacking, I laid out in full detail how growth hacking works.

If you want to get the skinny on what growth hacking is (and isn’t), that would be a good place to start.

This particular article is directed at those non-techies who don’t want to spend all day staring …read more      

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