By Neil Patel
It’s always great news for a business when their subscriber list starts to grow.
The growing list of subscribers implies that people are interested in your company and you have the opportunity to increase your revenue.
But that’s not always the case.
People ask me all the time why their bottom line hasn’t improved as their subscriber rates increase.
It’s because they don’t have active subscribers.
How do you stay connected and make sure your customers are actively engaged with your content?
Take a step back, and assess your current opt-in process.
It may have some flaws.
Sure, you may see your number of subscribers …read more