By Neil Patel

What’s your company’s growth strategy?

Businesses need continuous development to get out of a plateau.

I’ve spoken to many people about their marketing plans, and most of them are trying to come up with new ways to add more customers.

While customer acquisition is great, it’s not always necessary if your primary goal is to increase revenue.

Focusing on your existing customers will save and make you money too.

Don’t believe me?

Calculate your customer acquisition cost:

That’s how much money it takes for you to get just one new customer.

Was it higher than you thought it would …read more      

By Kelton Reid

You know that familiar “awkward moment” is speeding toward you as the holiday functions and parties suddenly multiply across your calendar like chicken pox. You’re standing there, about to take a sip of your drink, when like clockwork it comes: “So … what do you do?” “I’m a … I work on the internet. Have
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The post Why Starting a Podcast Intrigues Forward-Thinking Content Marketers appeared first on Copyblogger.

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By Neil Patel

Whether you’re a new business or have been in business for several years, getting more ecommerce sales will benefit your company.

Unfortunately, businesses go through plateaus and declines.

These things happen, but don’t get discouraged.

If you’re having trouble coming up with new ways to get more customers and increase revenue, I can give you some pointers.

Your previous methods may have worked at one point, but eventually, the same old strategies can grow stale.

It’s essential your business is constantly keeping up with new trends.

Consumer habits have changed, especially in the ecommerce industry.

As a marketing expert, I’ve analyzed …read more