By Sonia Simone
First things first: Our workshop on effective selling with Tim Paige is back on the schedule! We had to adjust the calendar, but we’ve got Tim set to teach us his low-pressure but effective techniques for sales. We’ll host the workshop (it’s free) on Tuesday, June 26 at 12:00 Noon Eastern U.S. Time. I’ve had
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The post Want Better Results? Ask Better Questions. Here’s How appeared first on Copyblogger.
By Neil Patel
Every brand needs new customers.
Those of you who have been in business for a while may be doing fine generating high sales from your existing customers.
But that business model isn’t sustainable forever. There comes a point when you won’t be able to grow without new leads.
This is especially important for newer companies. Since you haven’t been operating for a long time, you definitely need new leads just to survive.
But where do you find them?
It’s a common misconception that generating new leads is costly. Here’s something to consider. Yes, it’s more expensive to acquire a new customer than …read more
By Sonia Simone
Did you know that Copyblogger has a book club? It’s very new, so it would be understandable if you didn’t! We’re just in our second month, and this month we’re going to tackle an ultra helpful resource for anyone who wants to sharpen up their “killer” skill set — Ryan Levesque’s Ask. Ryan is a
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The post Join the Copyblogger Book Club and Dive into a ‘Killer’ Resource for Content Writers appeared first on Copyblogger.
I can’t stand hearing people say they’re “not creative.” That happened to me recently, after I sliced a finger and wound up in Urgent Care. When the doctor heard that my fiancé is a graphic designer, he launched into a well-rehearsed monologue: “Oh, my mom is a graphic designer; she’s so creative! I do some
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The post Why You’re Missing Crucial Opportunities if You Think You’re ‘Not Creative’ appeared first on Copyblogger.
By Neil Patel
How do you get a new customer?
It may seem like a simple question, but the answer may be more complex than you think. Sure, you’ve got various advertising campaigns, and you’re generating sales.
A reasonable assumption would be that your marketing promotions are creating sales. While this may be partially true, it’s not a full answer.
One of the keys to running a successful business is to understand the customer buying process. Just because you’re selling something a consumer wants or needs doesn’t mean you are automatically in a position to make a sale.
But leveraging the basic concepts of the customer conversion …read more