How to Publish Regularly, Even If You Lack Writing Confidence

By Sonia Simone

Recently, a writing student asked me about the dilemma of keeping to a publishing schedule, even when you can see all of the flaws in your own writing. How can we publish content every week, or even every month, when we still have so much to learn? Most of us run into this sometimes —
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7 Lessons Copywriters Can Learn from Simply Listening to a Really Good Conversation

By Nick Usborne

The easy part of this process is following the seven lessons below. It’s much harder to find a good conversation. The sad truth is, most of us are terrible at holding even a half-decent conversation. We’re in too much of a hurry. We’re too anxious to get our own points of view across, and we
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How to Provide Better Customer Service by Implementing Live Chat

By Neil Patel

most important customer experience

It’s no secret that businesses need to prioritize the customer experience. Ultimately, keeping your customers happy will help your business grow and prosper.

In fact, 80% of consumers say they’re willing to spend more money to have a better customer service experience.

As a business owner, you need to recognize this and adjust your approach accordingly.

Ask yourself if your current customer service strategy is more convenient for you or more convenient for your customers. Here’s what I mean.

If the only way to contact a customer service representative at your company is via telephone during business hours on weekdays, that’s …read more      

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The Practical Steps that Help More Marketers Use Data

By Loryn Thompson

Everyone knows that if you want to be a savvy modern marketer, you need data. Agencies tout their expertise in data-driven marketing, big brands herald a new age driven by big data trends, and it’s standard practice to have Google Analytics set up on your website. But let’s get real. You might have Google Analytics
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How to Turn Your Business Idea Into a Startup Company

By Neil Patel

startup survival rates

Ideas are a dime a dozen. Everyone has them.

Some ideas are great, and others could be improved.

As an online marketer, I’ve heard countless business pitches from prospective entrepreneurs over the years. While I admire their creativity, just coming up with an idea alone is far from having a viable business concept.

If you are ready to put your idea to the test and launch a startup company, I encourage you to read this guide.

Your idea needs validation.

The last thing you want to do is launch a new business and realize six months down the road that it wasn’t a good …read more      

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