How to Monitor Your Competitors With These 10 Helpful Tools

By Neil Patel

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Your business doesn’t operate in a vacuum.

There are countless outside factors that influence whether or not you’ll turn a profit. Your competition plays a huge role in the success of your business.

That’s why it’s so important for you to take the proper steps to gain a competitive edge on other brands in your industry. But, as I’m sure you’ve quickly realized, this is much easier said than done.

The ease of access to the Internet has amplified your competition at an exponential rate.

You’re no longer just competing with a few other local or regional businesses. You’ve got to worry about national …read more      

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What Ethical, Effective Selling Looks Like

By Sonia Simone

There’s a well-loved myth out there that if you do something reasonably remarkable and distribute passionate content, you’ll automatically have an audience who will support you in style for the rest of your life. You don’t have to do anything scary. Like sell, for example. Now if that works for you, that’s terrific. So does
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3 Simple Ways to Get Started with Relationship-Building Webinars

By Chris Garrett

While we are often introduced to new and shiny marketing technologies, webinars are still great ways to interact with our audiences. They help you build relationships, teach, and discover and drill down on your audience’s wants, needs, objections, and problems. But the thought of producing webinars can be overwhelming if you don’t have experience with
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The Top 10 Platforms for Effectively Managing Social Influencers

By Neil Patel

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Social media is evolving. Brands need to do more today than just have active profiles on different marketing channels.

Successful businesses are increasing their presence by leveraging relationships with social influencers to create brand awareness.

We’re seeing an increase in the use of micro influencers, which made my list of the top marketing trends to look for in 2018. So for those of you who haven’t implemented this strategy yet, it’s time to get your feet wet.

You may be surprised to hear how big of an impact influencer marketing campaigns can have on your company. In …read more      

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10 Service Business Essentials that Help You Win Clients with Confidence

By Stefanie Flaxman

Here’s a scary thought: What if your content marketing actually works? What if you get all the clients you want? Will you be able to handle them? Those are important questions every service provider needs to answer honestly because there is often a disconnect between what we say we want and the actions we take.
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