By Sonia Simone
So, you may remember not that long ago — as in, last month — I was very keen on chatbots. I got a lot of inspiration from Andrew Warner over at Mixergy, who had helped me see some things that I hadn’t understood at all about the format. Fast forward a few weeks … and
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The post Having Trouble Reaching Your Audience? It’s Time to Get Radically Relevant appeared first on Copyblogger.
By Brian Clark
When it comes to building an audience that builds your freelance or consulting business, email remains the undisputed heavyweight champion. Email was the original “killer app” — everyone uses it, and that’s why it’s been the absolute best channel for digital marketing and audience building. And yes, that’s still true in 2018. The stats don’t
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The post How to Turn Leads into Clients with Modern Email Marketing appeared first on Copyblogger.
By Neil Patel
Social media marketing has become one of the most effective ways for businesses to have success in the digital era.
In fact, 95% of adults between the ages of 18 and 34 follow brands on social media. Facebook leads the way in this category. According to Statista, Facebook has 2.2 billion active monthly users.
You can see why it’s so appealing for brands to have a presence on this platform. I hope your company is on Facebook to.
To have success marketing on Facebook, you need to be active on a daily basis. Post content to …read more
I get a little nervous when I advise that you should write for a specific group of people and convey your perspective. Personal narratives can form connections with strangers almost magically, but self-indulgent writing has the opposite effect. It’s boring and a turn-off. The tricky part is that there’s a fine line between “personal” and
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The post 7 Ways to Make Your Writing Personal (but Not Self-Indulgent) appeared first on Copyblogger.
By Neil Patel
How do you convince a person to do something?
When you’re having a face-to-face conversation with someone, you know how to persuade them. But you don’t have the same luxury of conversation when you’re dealing with visitors to your website.
Fortunately, you can utilize online persuasive tactics to close sales and improve your conversion rates.
Many of these factors have to do with the design of your website. The way your current website is designed could be the reason why you’re losing sales.
Some of your design choices may actually be putting off visitors and hurting your conversions. Obviously, you’re not …read more