By Stefanie Flaxman

Pardon our dust. Content marketing is under reconstruction right now, and frankly, it has been for years. Even when content marketing was a newer tactic online, there were naysayers. Now the naysayers point to the loads of crappy content and say, “You think that works?” But there has always been junk. Currently, it’s just easier
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The post One Factor that Caused the Current Content Marketing Climate (and How to Fix It) appeared first on Copyblogger.

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By Neil Patel

A picture is worth a thousand words.

This is a ageless English idiom that I’m sure you’ve heard countless times throughout your life. It’s a simple concept. In short, it means that it’s easier to show someone something than it is to tell them about it.

But are you applying this strategy to your blog posts? Blogging is a science.

There are lots of tips and tricks you can learn to engage with your audience, such as mastering the art of storytelling. However, words alone won’t drive engagement.

You’ll need to learn how to incorporate visual elements into your blog posts …read more      

By Sonia Simone

You know how sometimes you see some advice that’s completely common sense, but somehow … it’s not at all what you’re doing right now? Yeah, me too. This week was about getting back to sensible solutions to business and content problems. They’re common sense, but, as my colleague Chris Garrett often says: “Common sense isn’t
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The post A Dose of Radical Common Sense appeared first on Copyblogger.

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By Neil Patel

Social media marketing needs to be a priority for every business across all industries.

Get with the times and understand the latest trends. Your customers are active on social media platforms, so you need to establish a presence as well.

Some of you may have mastered this already. You’ve been getting tons of new followers on social media. But now what?

Your follower numbers are increasing, but sales have reached a plateau or possibly even declined. How is this possible?

If this sounds like your current situation, here’s what you need to know. Just because someone follows you on one of …read more      

By Sonia Simone

Editorial Note: Pssst, we actually do have a real breakthrough resource for you — but doors close today, Wednesday, April 4 at 5:00 p.m. Pacific Time. You can check it out here: Creative Content Foundations 2018 Way back in 2014, I wrote about a breakthrough resource for your content creation. Here’s what I had to
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