By Sonia Simone

This week, we offered concrete ways to make your content more memorable, more compelling, and more attractive to your audience. The three blog posts and podcast episodes I highlight below each give easy-to-implement advice that can transform your work. On Monday, Loryn Thompson kicked us off with a post about respecting your audience’s intelligence and
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The post 3 Ways to Create ‘Next Level’ Content appeared first on Copyblogger.

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By Neil Patel

Not everyone wants to buy what you’re selling.

For your startup company to be successful, you need to identify your target market.

This is one of the first steps of launching a startup company.

But it’s much easier said than done.

If you don’t have a clear target audience in mind, your marketing campaigns are going to cost you a fortune.

You’ll also have low conversion rates, and your customer acquisition costs will be through the roof.

Marketing to everyone and anyone is simply a waste of effort, time, and money.

Instead, focus your branding and marketing strategies on a specific …read more      

By Sonia Simone

Ever have a friend who tells stories that never seem to go anywhere? It sounds okay at first, then it spins off to a tangent about how they met their spouse, then we go into their first college dorm room, with a side trip to that deeply formative event that happened in third grade, then
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The post Quit Annoying Your Audience! Take 3 Simple Steps to Focus Your Content appeared first on Copyblogger.

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By Brian Gardner

Is your current website design working for your business as well as it could be? You might know that it’s not, but don’t know where to start when it comes to a redesign. We understand that. Choosing a WordPress theme for your website can be a little overwhelming and leave you with lots of further
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The post Transform Your Business Website Using Our Free ‘Design 101′ Ebook appeared first on Copyblogger.

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