By Neil Patel

Many digital marketers carry out their daily tasks in a furious frenzy.

They send out email blasts, update social media, perform keyword research and so on, trying to accomplish as much as possible.

Working hard and staying busy makes us feel we’re being productive.

But how many people stop to think about why they’re doing what they’re doing?

Of course, you want to generate leads, increase brand exposure, improve conversions, etc.

But what’s the underlying purpose of your digital marketing?

What specific goals are you hoping to achieve?

In this post, I talk about how knowing your why can help you optimize and ultimately revolutionize your digital …read more      

By Sonia Simone