Are One-on-One Connections the Key to Jumpstarting Your Online Business?

By Brian Clark & Jerod Morris

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This week’s guest on The Digital Entrepreneur is focused. Her focus is on creating a one-on-one relationship with every one of her customers. How? She’s doing so by utilizing Twitter to personally connect with her target customers. And those connections have driven the growth of her online business.

In this 32-minute episode, Kayla Hollatz and I discuss:

  • Her journey to digital entrepreneurship, which started in college
  • How her background in public relations has helped her grow her online business
  • Her advice on how you can utilize Twitter chats to help reach your audience
  • Why Kayla’s “milestone moment” inspired her to grow her online community
  • Why it’s …read more      
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The Importance of Entrepreneurial Mental Health

By Brian Gardner & Lauren Mancke

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Today we’re joined by Cory Miller. Cory is a former newspaper journalist turned full-time entrepreneur. In 2008, he started iThemes, which builds web design software and offers cutting-edge web design training for thousands of customers around the globe.

Cory is a passionate entrepreneur who believes in finding and maintaining work happiness (for himself and others) that aligns with your purpose and plays to your strengths, talents, and ambitions, while challenging you to do great things with your life.

In this 43-minute episode Brian Gardner, Lauren Mancke, and Cory Miller discuss:

  • The founding of iThemes in 2008
  • Comradery and Co-opetition in the WordPress community
  • What lies …read more      
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When Is the Right Time to Start Another Podcast?

By Jerod Morris & Jon Nastor

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In the past, we’ve laid out how to decide what topic to podcast about and how to decide what your podcast should be about, and we stand behind both pieces of advice.

Today, we are talking to the Showrunners who are running a podcast and are thinking about starting a second one — or maybe even a third or fourth.

Jerod and Jonny are both thinking about starting new shows and this conversation goes deep and personal on many levels:

  • A point of caution from Jerod before beginning
  • When can you be a producer, but not the host?
  • The three instances …read more      
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How to Master the Art of Negotiation

By Sean Jackson

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Chris Voss, best-selling author of Never Split the Difference and former lead international kidnapping negotiator for the FBI joins us for a powerful interview.

For many, the idea of negotiating can be intimidating. Just thinking about it brings to mind ideas of stressful conflict between personalities and goals.

But the truth is, in both business and life, we are constantly negotiating with others. Usually, not very well.

In this very special episode, we detail the process you can use to negotiate in any situation without the stress, anxiety, or discomfort you fear.

And even better, you will learn how to ask subtle — but …read more      

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Millennial Marketing Is So Last Year – How to Reach Generation Z

By Neil Patel

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Over the past few years or so, millennial marketing has received the lion’s share of attention in terms of reaching an age-based demographic.

And it’s easy to see why. “Millennials have $200 billion in buying power.”

But if I’ve learned anything about marketing, it’s that success revolves around perpetual evolution.

Limiting yourself to a certain mindset or set of marketing techniques will only lead to stagnation.

While it’s true that millennials will continue to demand much of our attention for years to come, it’s important to acknowledge the presence of Generation Z—people born after 1995.

They’re on the rise and already have a …read more      

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