What’s the One Skill that Separates Well-Paid Freelance Writers from Those Who Struggle?

By Stefanie Flaxman

Everyone loves the part of the hero’s journey where our protagonist accepts the “call to adventure” and “crosses the threshold”…

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How to Improve Your Click Through Rates with Emojis

By Neil Patel

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Whether you love them or hate them, emojis have become part of our lives and our digital culture.

The first emoji was created nearly 20 years ago in Japan. But today, the use of these tiny, animated faces and characters has drastically evolved.

They have become so popular that July 17th has been officially named World Emoji Day.

It’s a fitting date. Apple users may recognize July 17th from the calendar emoji.

Origins and history aside, the fact remains that emojis have become a dominating mobile trend. As marketers, we need to understand this trend and apply it …read more      

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Are You a Writer Looking for Recognition and Clients? Copyblogger Certification Is Re-Opening Soon

By Sonia Simone

First things first: We’re re-opening our Content Marketing Certification this month! It’s a four-week educational program on content strategy (taught…

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How to Generate More Profits by Focusing on Your Pricing Strategy

By Neil Patel

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You can tell a lot about a business by how it sets its prices.

Psychologically, consumers are programmed to behave a certain way when they see the price of a product or service. Your pricing strategy can control the entire perception of your brand.

It’s similar to the way different color schemes can impact sales on your website.

Whether you realize it or not, I’m sure you think the same way when you’re shopping.

If you see the same item listed for $5 at one store and $50 at another, which option would you say has higher quality? The more expensive …read more      

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The 7 Things Writers Need to Make a Living

By Sonia Simone

If you’re a writer, you might have heard this most of your life: People don’t make a living writing. You…

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