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Category: Featured

Jim Kukral, host of Authorpreneur, has a fantastic guest on this week’s show to discuss how to write a book without “writing” a single word.

Tucker Max, best-selling author and film producer, joins Jim to chat about what it takes to write a best-selling novel, and how sharing the ideas in your head with someone who can get them down on paper may be the best way to write a book.

Tucker Max’s first book, I Hope They Serve Beer In Hell, is a #1 New York Times Best Seller, spent five years on the …read more

22 AprFeatured

7 Reasons Your Outreach Emails Aren’t Getting Responses and How to Fix That

by Jason Fairfield0 Comments

By Neil Patel

Almost any online marketing campaign these days includes email outreach.

While social media has its place, email is universally the most personal form of contact you can make online.

Well-written outreach emails can get links, joint venture opportunities, clients, and just about any other good result you can think of.

The only problem is that most people can’t write a good outreach email.

If you’ve sent a few thousand and have read some other guides on the subject, you likely have a good grasp of the basics and can write okay emails.

But are you honestly getting the responses you’re looking for?

The fact …read more

22 AprFeatured

Action Content: Turn Fans into Customers [Plus a Free Bonus for You]

by Jason Fairfield0 Comments

By Demian Farnworth

4 Essential Content Types - Action Content

This article is part of our series on the 4 Essential Types of Content Every Marketing Strategy Needs. Make sure to get your special free bonus at the end of the article.

So far, we’ve covered Attraction, Authority, and Affinity content. Now it’s time to turn your fans into customers with Action content.

And this is where all the work you’ve done as a content marketer starts translating into revenue for yourself, your clients, or your organization.

The good news is that Action content is probably the easiest type of content to …read more

21 AprFeatured

Affinity Content: The Key to Growing Your Community

by Jason Fairfield0 Comments

By Demian Farnworth

4 Essential Content Types - Affinity Content

This article is part of our series on the 4 Essential Types of Content Every Marketing Strategy Needs.

Due to its potential to generate large amounts of traffic, but result in low conversion rates, bare-bones Attraction content is kind of like saying, “Let’s throw some spaghetti at the wall and see what sticks.”

It’s the spaghetti that sticks around that matters. (No, I’m not suggesting your readers are spaghetti. That’s where the analogy breaks down.)

But for those readers who do stick around, Affinity content is the content that keeps them sticking around. It gets them to like you. Even love …read more

20 AprFeatured