Interesting article http://www.marketingprofs.com/charts/2011/4785/americans-flocking-to-coupon-websites?adref=nl040611.  We get a tonne of calls on weather to use coupons.  Great numbers in the article to support both sides of the arguement.

We always ask our clients that inquire about the type of  strategy.  Well it depends on what your objective is, and does your ‘core’ customer use coupons?

Great resource for you.

http://www.marketingprofs.com/charts/2011/4199/a-year-in-numbers-top-10-marketing-charts-and-research-articles-of-2010

We had an excellent day speaking in Parry Sound yesterday at the Charles W. Stockey Centre for Performing Arts.  It was the Georgian Bay Country, Georgian Bay Women’s Network and the Parry Sound Area Chamber of Commerce seminar on Social Media for business.

Great crowd, and a fantastic venue.  Here is just a little view of the day!

Thanks again to Anna Marie and her team for putting on the event!

http://www.youtube.com/watch?v=MpOx3N1iTBo

Here is the acutal link as well http://www.gbcountry.com/Event.aspx?E=3784

Join Georgian Bay Country, Georgian Bay Women’s Network and the Parry Sound Area Chamber of Commerce for a FREE seminar on Social Media for business and learn from Guest Speakers Carl Clift and Jason Fairfield how Social Media and Online Marketing can benefit your business.

December 1, 2010 at the Charles W. Stockey Centre for the Performing Arts

Time: 9:00am-Noon

Registration: 8:30am

This is a free event for businesses of the Parry Sound Area but RSVP is required to kathy@parrysoundchamber.ca or (705) 746-4213.

Website:
Email: kathy@parrysoundchamber.ca

Now this information makes you think….:

70% of the U.S. population regularly use the Internet
Over 1 billion people in the world are online
The average adult spends 3 hours more a day online than watching T.V.
These are all encouraging statistics for small business owners. It means you have a very large target market, and as long as you have a website, you have a better chance of being found online than in a phonebook, flier, or other advertisement.

But…
There are over 400 million active websites &
The average person only gives a website 10 seconds before deciding whether the site is worth their time.
Which means, you’ve got ten seconds (or less) to:

1) attract the viewer
2) declare your message &
3) get them to take action

IMPOSSIBLE YOU SAY.  Hell NO!