Showrunner ‘Short’: The 4 Essential Elements of a Remarkable Podcast

By Rainmaker.FM

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Do you want to create a podcast for listeners?

Or do you want to deliver a remarkable audio experience to your audience?

In this reprisal of his presentation at Authority Rainmaker, Jerod Morris dives deep into the four essential elements of a remarkable audience experience.

You’ll learn:

  • Why the general perception of the term “showrunner” is too limiting
  • How Jerod’s method of proposing to his now-fiancée was a quintessential example of responsibility for an audience experience
  • The step you should take right now if you’re considering launching a podcast
  • What authenticity really is (and isn’t), and how to create an authentic connection with your audience
  • How to ensure …read more      
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Behind the Scenes: Authority Rainmaker, the Next Wave of Rainmaker.FM Shows, and the Departure of Robert Bruce

By Rainmaker.FM

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Here’s the “too long, didn’t listen version” … Authority Rainmaker was awesome (if we do say so ourselves). Especially Henry Rollins.

We’re launching a whole bunch of new shows on Rainmaker.FM. This is exciting.

Robert Bruce is leaving the show. He makes Benedict Arnold look like Arnold from Happy Days.

In this 34-minute episode of New Rainmaker with Brian Clark, Brian and Robert discuss:

  • A look back at Authority Rainmaker 2015
  • The amazing Henry Rollins experience
  • A quick rundown of what’s coming on Rainmaker.FM
  • Brian’s new, new podcast (yes, he’s starting something else)
  • Why Robert is betraying Brian and …read more      
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Editor-in-Chief: The Reader’s Advocate

By Rainmaker.FM

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An Editor-in-Chief evaluates what’s best for the reader in ways a writer does not …

Discover why a writer’s “final” draft is different from an Editor-in-Chief’s “final” draft.

In this 15-minute episode of Editor-in-Chief, host Stefanie Flaxman discusses:

  • Why you need to always delete text from your “final” draft
  • How to keep your readers in your “created reality”
  • How to appreciate (and use) all of your ideas, even if you delete them from where they originally appear
  • Why Stefanie doesn’t care about her audience in order to care about her audience
  • What you can do if you don’t know …read more      
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How to Learn From High-Quality Failures

By Rainmaker.FM

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Today’s guest on Hack the Entrepreneur is the founder and Client Success Officer of Dream Local Digital, a startup helping small-to-medium-sized businesses market themselves online.

She has more than 15 years of experience in digital marketing, sales, and product development. She has worked with media companies focusing on Internet product development and digital revenue growth.

She is considered an expert in the field of digital marketing and social media.

Today’s guest is a sought-after speaker and speaks across the country about social media and online marketing.

Now, let’s hack …

Shannon Kinney.

In this 28-minute episode of Hack the …read more      

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10 Odd Books That Will Improve Your Writing

By Rainmaker.FM

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You don’t have to look far to find a list of the best books a writer should read. This is a benefit for new writers, no doubt.

Unfortunately, those of us who have been around for a number of years often own every book that tends to make these lists. And we read them. And re-read them.

Not only do we own them, we’ve absorbed them into our bloodstreams.

It wouldn’t be so bad if that list changed from year to year. But it doesn’t.

So while the usual best-books-writers-should-read lists are fine for the greenhorns in the field … what about the …read more      

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