Irrational Purchase Decisions, Social Media, CMO John Dillon, And Beverage Brand

Social media leads marketers’ wish lists, but email still dominates their activities, according the DMA’s 2015 Fact Book.
Creativity, data, measurement, and mobile are the social network’s main pillars.
The beverage brand’s director of social media, sustainability, explains the importance of authent…

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Box, Box Number, Indistinguishable Brown Boxes, And Github Repository

Nothing fragments your focus like moving. Even a simple task like boxing up picture frames can induce a nightmarish sense of dread. Once you finishing packing the picture frame box you?ll put it down atop the sea of other indistinguishable brown boxes, and realize you have absolutely no idea which b…

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SEO Best Practices, Download Cyrus Shepard, Christine Cawthorne Shares, And Daily SEO Fix

Noticed a rankings shakeup? Barry Schwartz delves into the Quality Update. If only we had access to Google’s penalty server.
Download Cyrus Shepard’s updated guide to SEO best practices and get your site(s) in order today.
Always dreamed of actually having info about your audience on Twitte…

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How Copywriter and Entrepreneur James Chartrand (of Men with Pens) Writes

By Rainmaker.FM

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Writing can be a lonely sport, whether you’re running a digital agency or slaving away on the next great novel. In this week’s episode of The Writer Files, we’ll examine the writing process of James Chartrand, a prolific online publisher, copywriter, and digital entrepreneur.

It’s hard to settle on a specific title for today’s guest because James wears so many different hats — founder of the popular blog, web design, and copywriting agency Men with Pens — as well as an author, educator, and writing coach.

James’s many accomplishments have been chronicled in such high profile publications as Forbes, …read more      

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How to Create a Winning Minimum Viable Product

By Rainmaker.FM

hp-minimum-viable-product

One of the best ways to make money with your online business is to sell products from the pages of your website. But what product? That’s the million-dollar question.

The worst thing you can do is spend time, energy, and money creating a product no one wants. To remove this risk, consider creating a minimum viable product to start.

Minimum viable products are specifically designed to help you test out your business ideas without pouring a lot of resources into the process.

This week on Hit Publish, host Pamela Wilson invited three Copyblogger experts to share their …read more      

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