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August 2016
Home 2016
08 AugFeatured

11 Personal Brand Building Hacks That Will Earn You More Customers Within Two Weeks

by Jason Fairfield0 Comments

By Neil Patel

brand

If you run an online business, you are probably aware that building a strong personal brand is one of the most powerful tools in your entrepreneurial arsenal.

While most entrepreneurs understand the power behind effective branding, very few understand how to effectively execute and build a reputable personal brand.

If that’s you, don’t worry.

With a few simple tweaks and hacks, you can ramp up the power behind your brand and build a bigger fanbase than you ever thought possible in a few short weeks.

Here’s how.

1. Use professional profile photos

If you want to be taken seriously in the online …read more      

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08 AugFeatured

The Friendly Way to Adapt Your Content Like a Flexible Yoga Instructor

by Jason Fairfield0 Comments

By Stefanie Flaxman

flexible-content

Restorative yoga is a gentle, passive practice that promotes relaxation in the body.

The other day at the start of my weekly restorative yoga class, our instructor asked us which areas of the body we’d like to focus on that day.

A few other regular students shouted out, “Shoulders! … Lower back! … Psoas!”

However, I stayed quiet because I started writing this article in my head. Class that day wasn’t going to be restorative for me because I viewed my yoga instructor as a content marketer and her students as her audience members.

While she likely already had a series …read more      

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05 AugFeatured

How to Write Marketing Emails That Get Results

by Jason Fairfield0 Comments

By Neil Patel

image08

To some, email marketing can seem antiquated and even prehistoric when compared to more cutting-edge tactics such as SEO, social media, and mobile optimization.

Although it may not be the sexiest of strategies, there’s no denying that it still gets results.

In fact, “email is 40 times more effective at acquiring new customers than Facebook or Twitter.” Just take a look at how it compares with other methods:

Also, you are six times more likely to get a click-through from an email campaign than you are from a tweet.

What about ROI?

For each dollar spent, email has an <a class="colorbox" …read more      

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05 AugFeatured

Rainmaker Rewind: How to Add Images to Your Book with a Professional Illustrator

by Jason Fairfield0 Comments

By Caroline Early

Rainmaker FM rewind

This week on Rainmaker Rewind, D.J. Billings, a.k.a. Sparky Firepants, joins Pamela Wilson and Jeff Goins on Zero to Book to explore the world of book illustration.

Billings is an illustrator who’s worked with big names like Nickelodeon and MTV. He’s currently creating illustrations for Pamela’s book.

And, as always, be sure to check out the other great episodes that recently aired on Rainmaker FM.

  1. Zero to Book. Pamela Wilson and Jeff Goins welcome illustrator D.J. Billings to the show to discuss the art of illustration for print and digital, and the practical considerations of using images …read more      
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04 AugFeatured

How to Make Your Writing Real

by Jason Fairfield0 Comments

By Brian Clark

simple ways to make your content irresistible

In this day and age, substance matters.

What you say must be meaningful to the people you’re trying to attract. Your content must solve real problems and satisfy real desires.

So why should it matter how you say it?

The reality is, how you say it has always mattered, and it matters even more today. For content marketing, it’s basically the difference between success and failure.

You’re in a battle for attention. A headline that doesn’t specifically convey a compelling promise results in content that is too often simply ignored.

Beyond that, your copy has to hold that precious …read more      

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